The Department was established in 2004 in response to the trend of confluence between Communication and Information Technology. The program converges the professional fields of communication, information technology and communication technology, and utilizes integrated communication teaching models to cultivate communication professionals who are capable in Information Technology and Digital Multimedia applications.
MASS COMMUNICATIONS DEPARTMENT
1986 — Ming Chuan [Junior Women's Commercial] College
MASS COMMUNICATIONS DEPARTMENT
1990—Ming Chuan College
MASS COMMUNICATIONS DEPARTMENT
1999 – Established School of Communication and Digital Multimedia Platform
INFORMATION AND COMMUNICATION DEPARTMENT
2004 – Renamed to align with the trend of information and communication technology
COMMUNICATIONS MANAGEMENT DEPARTMENT
2010 -Combined with Graduate School Of Communication Management
DEPARTMENT OF NEW MEDIA AND COMMUNICATION ADMINISTRATION
2015 – Renamed as Department of New Media and Communication Administration
Even though the goals for our Master’s Program and Work-experience Master's Program are the same, the Work-experience Master's Program places more emphasis on cultivating students with new media capacity as well as middle or higher level managerial abilities.
This is the first master’s program which combines the professional fields of communication, management and new media. The master’s program is situated to comply with the fast changes in the new media industries; our mission is to cultivate talents in new media management based on our educational philosophy combining theory with practice. Many of our graduate program alumni work in the fields of media, advertisement, public relations and information technology. Recently, our alumni have expanded into the fields of administration, education, police and national security. We not only cultivate excellent talents, many of them have also been promoted into management levels.
The curriculum of the master’s program cultivates students with research capability in Communications Management, capability for Multimedia Management, competence in Cross-border Integration, international perspective, and foreign language skills. In order to achieve those goals, the curriculum and faculty members not only comprise the fields of communication, management and information, but professional faculty members from industry are also recruited to cultivate students with theoretical vision, independent analysis and research abilities, who can efficiently apply these abilities in the workplace.
- Communication scientific theory research ability
- Media management professional ability
- Cross-disciplinary research ability
- Global view and foreign language skills
- To cultivate communication professionals who are equally instructed in theory and experienced in application.
- To cultivate communication management professionals with multiple skills
- To increase students' international perspective.
